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FOR THOSE WHO ARE DONE DRINKING ORDINARY WINE

Stop chasing lists and guessing at retail. Get a team of wine experts as your personal curators—sourcing the bottles others can’t find and guiding you to what truly deserves a place in your glass and your cellar.

THIS IS HOW YOU BUY FINE WINE NOW

The old way: Juggling mailing lists and release emails. Calling shops. Scrolling auctions. Paying full markup for bottles you’re still not sure about.

The Big Hammer way: We secure the allocations, taste through the lineups, and send you a short list of truly exceptional bottles—so you spend your time enjoying great wine, not hunting for it.

See Curated Icons & Hidden Gems

Curated by italian wine ambassador

Premium selections guided by Greg Martellotto—winemaker and one of only 400+ Italian Wine Ambassadors worldwide.

Thousands of Bottles, Few Make the Cut

Our team tastes widely across top regions every year and keeps only the wines that genuinely stand out.

From Napa to Bordeaux Cellars

We quietly ship to serious wine lovers and collectors across the U.S. who care more about what’s in the glass than the hype.

Stop Hunting for Allocations. We Do It for You

From blue-chip Napa to Barolo, Burgundy, and beyond, we work directly with top estates and importers to secure small lots, library releases, and under-the-radar producers you won’t see on big retail shelves.

Explore Hard-to-Find Bottles

A Wine Expert as Your Personal Curator

Tell us how you drink, what you already love, and where you want to go next. We’ll do the tasting, the filtering, and the shortlisting—so every recommendation already clears a very high bar.

Get a Curated Shortlist

Real People Real Follow-Up

You’re not dealing with an algorithm. You’re working with a small team that remembers your preferences, checks in after shipments, and helps you plan what to open, what to hold, and what to buy next.

Talk to Our Team

How it works

Tell Us What You Like

Share how you drink, what you’ve enjoyed, and your budget—by form, email, or a quick call.

We Curate a Shortlist

Our experts select a small set of bottles tailored to you—icons, rising stars, and smart buys.

You get it straight to your Door

You get what you need. We handle the logistics and follow up to refine future picks.

People enjoying a wine tasting with a charcuterie board and red wine.

Ready to Stop Settling for “Good Enough” Wine?

If you’re already spending real money on wine, it should be on bottles that are genuinely worth it—benchmark producers, sleeper vintages, and discoveries you wouldn’t have found on your own. Let our team do the hunting and curating, so you can focus on enjoying what’s in the glass.

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