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Wine 101 & The Basics

New to wine or refreshing the fundamentals — how to taste, serve, store, decant and choose with confidence.

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Wine 101: The Basics

How To Choose Better Wine
Bottle of alcohol-free red wine on a patio table while friends gather outdoors, showing alcohol-free wine in social settings.
  • by Greg Martellotto

Is Alcohol-Free Wine Actually Wine? The Merchant's Answer

By legal definition, alcohol-free wine isn't wine—but that doesn't mean it isn't a real drink....

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Wine 101: The Basics
Red wine being poured into a wine decanter with a built-in aerating chamber on a rustic wooden table.
  • by Greg Martellotto

Decanting vs. Aerating: Does It Actually Make a Difference?

Decanting and aerating can transform young, tannic reds like Cabernet, Barolo, and Bordeaux—but they can...

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Wine 101: The Basics
Purple wine grapes ripening on the vine at sunrise in a vineyard, illustrating how climate influences grape development and wine style.
  • by Greg Martellotto

Where Wine Grapes Grow

Climate shapes every bottle long before the winemaker steps into the cellar. Learn how grapes...

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Red Wine
Red, rosé, white, and sparkling wines displayed in a vineyard at sunset, illustrating the main styles of wine and the fundamentals of winemaking.
  • by Greg Martellotto

How Is Wine Made?

What exactly is wine, and how does grape juice become the bottle in your glass?...

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4th Of July
Friends enjoying a 4th of July backyard BBQ with grilled burgers and a glass of red wine on a festive summer table.
  • by Greg Martellotto

The Best Wine for 4th of July BBQ: A Food-by-Food Pairing Guide

Planning a 4th of July BBQ? Skip the heavy Cabernet and pour wines that actually...

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Rosé
Bottle of rosé wine chilling in an ice bucket beside a pool with two glasses, sunglasses, and an open book on a sunny afternoon.
  • by Greg Martellotto

The Best Rosé Lives Under $35: How to Pick a Bottle Worth It

Rosé isn't just a summer accessory—and it doesn't need to cost $100 to be good....

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Father's Day
Father’s Day Wine Gifts 2026: The Complete Guide to Bottles Dad Will Actually Open
  • by Greg Martellotto

Father’s Day Wine Gifts 2026: The Complete Guide to Bottles Dad Will Actually Open

The best Father’s Day wine gift isn’t the most expensive bottle — it’s the one...

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Wine 101: The Basics
Red wine poured with bread and olive oil, representing the traditional wine-with-food lifestyle examined in a major cardiovascular study.
  • by Greg Martellotto

Is Wine Really Different From Beer and Spirits? A Major Study Just Weighed In

A major study of more than 340,000 adults tracked over 13 years found that moderate...

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Cava
Cava sparkling wine being poured into glasses overlooking a vineyard estate in Spain during sunset
  • by Big Hammer Wines

Cava: The Spanish Sparkling Wine That Rivals Champagne

Think Cava is just cheap sparkling wine? Think again. Made using the same traditional method...

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Occasions
Orange wine cocktail served poolside with fresh citrus and summer fruit on a sunny afternoon
  • by Greg Martellotto

Summer Wine Cocktails: The Spritz Alternatives Worth Pouring This Year

Looking for refreshing summer wine cocktails? Learn how to make Aperol Spritzes, Hugo Spritzes, frosé,...

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Graduation
Graduation party wine selection featuring sparkling wine, white wine, rosé, Cabernet Sauvignon, and Pinot Noir for a summer celebration
  • by Greg Martellotto

How to Pick Wine for a Graduation Party: A June Celebration Buying Guide

Planning a graduation party this June? Learn how much wine to buy, the best wines...

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Champagne
Couple enjoying glasses of Chardonnay at an outdoor garden dinner table during golden hour with a wine bottle and appetizers nearby.
  • by Greg Martellotto

Chardonnay Day: The Story, the Styles, and Why May 24 Matters

Celebrate Chardonnay Day with the story that changed wine history forever. Discover how the 1976...

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Bbq
Family and friends celebrating Memorial Day outdoors with wine, grilled food, American flags, and string lights during a backyard dinner party.
  • by Greg Martellotto

How to Pick the Best Wine for Memorial Day BBQ

Planning wine for a Memorial Day cookout is less about collecting bottles and more about...

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Occasions
Woman enjoying a glass of rosé wine in a garden setting, perfect Mother’s Day wine gift moment
  • by Greg Martellotto

Mother's Day Gift Guide for Wine Moms

Finding the perfect Mother’s Day wine doesn’t have to be complicated. This guide breaks it...

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Bordeaux
Winemaker holding a glass of red wine in a barrel cellar, highlighting craftsmanship and hands-on winemaking
  • by Greg Martellotto

Why Blending Is Genius in Bordeaux and 'Cheap' Everywhere Else

Bordeaux didn’t invent better wine. It mastered the story. The same blending craft used in...

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Wine 101: The Basics
Laptop with spreadsheet on desk next to red wine glass, map, and corkscrew overlooking vineyard landscape
  • by Greg Martellotto

Wine Trends 2026: What We’re Actually Seeing From the Buying Desk

Wine in 2026 isn’t about predictions — it’s about price reality. Tariffs are reshaping what’s...

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Red Wine
Chilled red wine bottle in marble cooler with glass of light red wine on table by window
  • by Greg Martellotto

Chillable Red Wines: The Complete Guide to Reds You Should Be Refrigerating

Chilled red wine isn’t a gimmick—it’s a smarter way to drink in warm weather. From...

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Tuscany
Brunello di Montalcino 2021 wine bottle with grapes overlooking Tuscan vineyards at sunset.
  • by Greg Martellotto

What Makes the 2021 Tuscany Vintage So Special? A Region-by-Region Breakdown

2021 Tuscany isn’t just a great vintage—it’s a generational benchmark. From powerful, age-worthy Brunellos to...

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Wine 101: The Basics
Michel Rolland on a winery.
  • by Greg Martellotto

Michel Rolland’s Legacy: The Full Story Behind the Man Who Shaped Modern Wine

Michel Rolland didn’t just make wine—he reshaped it. From Bordeaux to Argentina, his influence touched...

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Wine 101: The Basics
Person browsing an online wine shop on a tablet at home, comparing bottles and prices
  • by Greg Martellotto

Buying Wine Online: A Beginner’s Guide to Choosing Well

Buying wine online opens the door to small-production bottles you’ll never see in a supermarket...

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Wine 101: The Basics
Aged wine bottle in cellar with barrels representing imported wine affected by U.S. tariffs and pricing changes
  • by Greg Martellotto

Wine Tariffs 2026: What They Mean for Your Next Bottle

Tariffs aren’t just a line item — they’re quietly reshaping what you pay for wine....

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Wine 101: The Basics
Red wine being poured into glass with dark background and soft lighting.
  • by Greg Martellotto

The Real Cost of Cheap Wine: Where Your $10 Actually Goes

Most $10 bottles of wine aren’t cheap because of what’s inside—they’re cheap because of everything...

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How To Choose Better Wine
An old bottle of wine in a cellar.
  • by Greg Martellotto

The Biggest Myth About Old Wine

Old wine isn’t expensive because it’s old — it’s expensive because it’s rare, stored for...

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Occasions
A woman and a man serving wine on a backyard during spring time.
  • by Greg Martellotto

Spring Awakening: The Best Spring Wines to Sip This Season

Spring is the season for wines that feel fresh, vibrant, and effortlessly food-friendly. Crisp whites...

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